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Author: Catherine McNally
- Customer Experiences, Influencer Marketing, User Generated Content (UGC)
- Log onto any social media site or just open a web browser and you’ll see user-generated content, or UGC, everywhere. You’ll also find dozens of guides telling you that if you ignore UGC, you’re losing
- Best Practices, Brand Ambassador Programs, Customer Experiences, Influencer Marketing, Retail Insights
- Despite steep competition from online retailers, recent research shows brick and mortar stores remain the preferred place to shop for 54 percent of consumers.While online shopping can appeal to a des
- ExpertVoice News
- It’s no secret Experticity is all about connecting experts with brands. We’re constantly searching for new and better ways to make those strong connections, and we uncovered one such opportunity in la