Consumer Trust Survey – How to Gain Consumer Trust
PRODUCT RECOMMENDATIONS EVERY WEEK
Experts who engage with you on ExpertVoice are
MORE LIKELY TO RECOMMEND YOUR BRAND
Consumers need voices they can trust
Consumers need recommendations on what to buy, but they don’t look to ads for those recommendations — they look to the people they know have knowledge and expertise. A recent consumer survey of more than 500 people revealed that only 3% trust celebrity endorsements, while 83% trust the recommendations from friends and family.
Download this eBook to learn:
- Why consumers have lost trust in traditional advertising and celebrity endorsements
- Who consumers do trust for recommendations on what to buy
- What your brand can do about it
Register to download this free eBook today
See real-world examples of how brands are connecting with trusted experts, gaining powerful insights and integrating experts’ stories
into their own digital efforts.