Build brand and product advocacy by targeting category-specific experts and giving them inside access to the story of your brand, its products, and the ways those products can enhance the lives of the end consumer.
Put your product in the hands of trusted experts so their recommendations come from first-hand experience with the product, boosting your brand and product advocacy. Follow up by surveying target audiences to gain deeper understanding of product positioning and development.
Develop a meaningful, two-way dialogue between you and your target experts. Make them an integral part of your broader marketing strategy by providing exclusive, behind-the-scenes details about your products. Engage with experts and address any questions or comments they may have.
Meet experts your customers trust
Salt Lake City, UT | Member since 2016
Seattle, WA | Member since 2016
FL | Member since 2016
NY | Member since 2016
See real-world examples of how brands are connecting with trusted experts, gaining powerful insights and integrating experts’ stories
into their own digital efforts.