Wondering how do you earn the trust of consumers? Discover how with our most recent webinar hosted by AdWeek.
In a world full of ads, it’s no surprise consumers trust word-of-mouth marketing more. Join Experticity Chief Marketing Officer Kevin Knight and Amer Sports Digital Marketing Manager Megan Porteous as they share how influencer marketing increases engagement and revenue by putting authenticity and credibility first.
You will learn:
- Who consumers trust most for advice and inspiration, and where to find them
- The critical qualities for a credible influencer
- The three pillars to a successful influencer marketing strategy