Customer Story
“Experticity lets us reach thousands more retail associates than we would have otherwise. They’ve been incredibly helpful in building brand affinity and brand advocates and that translates into increased sales at retail.”
Laurel Anne Harward
StriVectin, Executive Director of Global Education
152,600 BRAND CONVERSATIONS PER WEEK
That’s the number of times influencers talked with customers about StriVectin and their products as a result of the campaign. That’s a ton of conversations happening at the beauty counter.
240% INCREASE IN BRAND ENGAGEMENT IN JUST 15 DAYS
StriVectin overhauled their product education while creating an integrated marketing campaign. The result? Key beauty influencers becoming engaged and educated on their products in just over two weeks time.
420% INCREASE IN HANDS-ON PRODUCT EXPERIENCE
By putting their products into the hands of these key influencers, StriVectin grew their number of associates with hands-on product experience by 420 percent.