How industry pros sell your products

Influencer marketing has been the talk of the town lately — and for good reason.

Expert Stories: Carly

Long before joining the vast populous of Outdoor Industry professionals, I was just another tree-climber; a child raised in the historic mining realm in Northern California.

ExpertVoice by the Numbers

ExpertVoice by the Numbers Blog By Prev Next At ExpertVoice, we’re always talking about how experts can make a tangible impact on your brand’s reputation and sales growth, but we’ll

3 things MegaFood does to sell more products in retail locations

Consumers have a ridiculous amount of options available to them, and when they need to decide on a purchase, they go looking for reviews, recommendations, and advice on what’s going

Bringing balance back to the marketing mix

Bringing balance back to the marketing mix BlogInfluencer MarketingModern Marketing By Prev Next As a lifelong learner of the marketing craft, I find myself buried in publications, LinkedIn Learning, and

Secret to converting consumers: Expert recommendation behavior

How to convert a consumer: Expert recommendation behavior BlogInfluencer MarketingModern Marketing By Prev Next Let’s imagine that you love taking great photos.

Digital currency: the value of a recommendation

Digital currency: the value of a recommendation BlogCustomer ExperiencesInfluencer MarketingModern Marketing By Prev Next The difference between a review and a recommendation goes beyond semantics.