Mons Royale Case Study

Mons Royale - Case Study

Mons Royale implemented best practices and saw a significant lift in both engagement and sales.

01 —
Background

Mons Royale has been an ExpertVoice partner since 2012.

2019_CaseStudy_MonsRoyale_v03

In 2019, the high-performance adventure apparel brand amplified the partnership by implementing a number of recommended best practices — and saw a significant lift in both engagement and sales.

02 —
The Goal

Increase full-price consumer sales by improving engagement with the expert audience on ExpertVoice.

03 —
The Solution

ExpertVoice's recommended best practices:

Discount

Discount

Increase expert discount to 60%

Inventory

Update

Update store catalog to include new products

Refresh

Inventory

Regularly refresh available inventory

Targeting_v02

Targeting

Expand expert targeting to include retail and pro audiences

Promote

Promote

Participate in promotional media opportunities like Flash Events

04 —
The Results
MonsRoyal_Chart_v02
Products
%
boost in products sold
Order_Dollars
%
lift in order dollars
Increase
%
increase in experts ordering

“ExpertVoice has been a fantastic resource to get our product on the right people within a relatively new market for us.”

- Woodrow Ross, Mons Royal

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