Campaign Manager

CAMPAIGN MANAGER

Launch campaigns that leave a lasting impression

Explore how brands are leveraging ExpertVoice Campaign Manager tools to build and launch campaigns on demand. Click on a brand logo to preview what the brand’s campaign looks like.

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Frequently asked questions:

The Campaign Manager offers a suite of self-service tools for brands to create various campaigns on ExpertVoice.

Explore campaigns created with the Campaign Manager 

First Lite

Video Lesson

First Lite launched a campaign to boost awareness of their 2023 product line. Discounts motivated their targeted experts to complete 90-second Video Lessons hosted by their VP of Product Design. The series is paired with quizzes to reinforce learning and highlight key product features.

HEVI-Shot

Video Lesson

HEVI-Shot aimed to raise product awareness with two 60-second Video Lessons. Featuring HEVI-Shot Brand Ambassador Beau Brooks, these dynamic lessons highlighted why HEVI-Shot's products are a must-have for turkey hunting season.

Vertx/FlyingCross

Structured Lesson

Vertx created a series to showcase their brand's history and products. Using Structured and Video Lessons, they provided concise talking points, short videos and lifestyle imagery. Vertx's Director of Training and Field Marketing hosted the videos and experts who completed lessons earned exclusive discounts on Vertx products through ExpertVoice.

The Bean Yard

Structured Lesson

The Bean Yard built a campaign to educate professional audiences about their unique instant specialty coffee compared to other brands. Using the Structured Lesson format, they shared their story with on-brand visuals and brewing tips. Successful quiz completions unlocked exclusive ExpertVoice deals on The Bean Yard products.

Brooks

Structured Lesson

Brooks, an early adopter of the Campaign Manager, launched monthly Seeding Campaigns to boost orders with target audiences. During this campaign, highlighting their Ghost 14 line, Brooks saw an impressive surge in product trials. Over 16,000 members engaged with the lesson and snagged their own pair of Ghost 14s at an insider-only rate.

BONE-DRI

Structured Lesson

BONE-DRI targeted professional audiences with a lesson that explored how their tool bag not only keeps tools safe, dry and organized but also utilizes patented moisture-wicking technology to prevent tool rusting. The campaign includes three structured lessons and quick quizzes to enhance learning and unlock shopping discounts.

Badger

Structured Lesson

Badger created three Structured Lessons as part of a series to showcase their range of organic body care products. These lessons, featuring videos and quizzes, teach audiences the fundamentals of mineral sunscreens and organic bug repellents, explaining their safety and effectiveness.

Cub Cadet

Video Lesson

Cub Cadet leveraged Campaign Manager and released a series of Video and Structured Lessons to educate their retail sales associate audience on what sets their Zero Turn mowers apart. The lessons walk through specific features and specs so that audiences are armed with in-depth knowledge on the sales floor.

Snow Peak

Structured Lesson

Snow Peak developed two Structured Lessons to guide experts through the Snow Peak style of camping. These visually engaging lessons demonstrate how Snow Peak products enhance camping comfort and provide instructions on cultivating "tabiki" (a sense of safety around the campfire). The lessons feature quick quizzes to reinforce learning and access product discounts.

Front Runner Outfitters

Video Lesson

Front Runner Outfitters published a captivating video lesson showcasing the capabilities of Front Runner's Roof Rack Accessories. Through videos and quizzes, audiences clearly understand how Front Runner equips you for your adventures on the road.

Nikwax

Video Lesson

Nikwax employed Campaign Manager tools to launch their Nikwax 101 course, emphasizing the importance of proper outdoor gear care. The course explores how Nikwax products optimize gear performance through a series of videos. Plus, a quiz to reinforce learning and unlock discounts.

WishGarden Herbs

Structured Lesson

WishGarden Herbs provided products exclusively to Whole Foods Market employees through ExpertVoice and enhanced retail engagement. Their custom "Thrive All Day" kit, featuring herbal remedies, equips participants with hands-on product experience to address customers' common concerns better.

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