Studios Updated Oct 26
EXPERTVOICE STUDIOS
We're experts at helping you create experts.
Scale training without scaling your team
Our in-house team writes, designs and launches your program so you can reach any store without being in every store.
Build confidence in your brand and products
Give retail associates the depth they need to differentiate your brand and showcase your products with authenticity, not a script.
Turn learning into engagement you can measure
Track lesson engagement, quiz completions and conversion, then connect it back to revenue.
Pick the lesson that fits your story and your timeline
From a quick 90-second overview to a fully custom 5-minute story.
ESSENTIAL
Fast to launch and budget friendly
Length
Products
Layout
Turnaround
300 words / 1.5 minutes
1-3
Templated layout
2-3 weeks
Best for: Highlighting a product, product family or kit.
EXAMPLES
Discover how Smartwool goes beyond base layers, from Winterloft insulation to performance ski socks.
Leica cuts through inflated range claims by showing how Geovid MAX performs on real-world targets.
NOW preps associates to support men's wellness questions and where its palmetto formulas fit.
ENHANCED
Flexible design, more brand expression
Length
Products
Layout
Turnaround
600 words / 3 minutes
Up to 10
Modular sections
4-6 weeks
Best for: New product lines, expert reviews, quotes and animated content.
EXAMPLES
Black Diamond shares how its gear isn't just made for touring in this shoppable content experience.
Understand what makes the 3rd generation of this iconic footwear a category leader with support from real world experts.
SIGNATURE
Fully immersive and built around your story
Length
Products
Layout
Turnaround
1000 words / 5 minutes
Flexible
Fully customizable
8-10 weeks
Best for: Authentic brand stories, in-depth technology deep dives, high-priority launches and seasonal catalog updates.
EXAMPLES
Supporting the launch of the new Ghost Amp, retail associates learn to match runners to the right Ghost.
Columbia's brand story shows how it is Engineered for Whatever with stories from real experts in the field.
TaylorMade introduces the Spider putter to ensure pro golf fitters know how to fit and sell.
Beyond lessons
Additional content formats that work alongside your lessons or on their own.
VIDEO
Video built to slot right into your content
Product videos, custom shoots and motion graphics, produced by our in-house team for your lessons or your own channels.
Best for: Behind-the-scenes stories, tips and tricks, and product demos.
EXAMPLES
Custom video featuring in-depth brand interviews highlighting product technology and differentiators.
Product video supporting the launch of the Ride 19 for use in education and on PDPs.
Motion graphics to help tell the efficacy story in lessons and on PDPs.
PRODUCT FINDER
Guide experts to the right product
An interactive experience that gives experts personalized product recommendations and links them straight to your product pages. Experts find it on your brand page, on product pages and in their feed.
Best for: Brands with lots of products in a category, helping experts quickly find the right fit.
EXAMPLES
A few quick questions help associates find the right Ariat denim fit for every body and style.
Get matched with the right Kokopelli packraft, kayak or SUP for where and how you paddle.
Two quick questions help experts identify the Sunwarrior protein that fits how they train and eat.
SAMPLING ARTICLES
Turn expert reviews into a story
We curate the strongest reviews, interview quotes and photos from your product sampling campaign into an Expert-tested article that experts can browse and share.
Best for: New product launches, end-of-season sell-through and brand storytelling campaigns.
EXAMPLES
After 25 experts tested RealFleece Descender ski touring, ice climbing and trail running, it proves its versatility.
47 experts wore the Stretch Zion series from work to recreation, proving these pants can do both.
Vortex brought its optics expertise to golf, and experts tested the new rangefinders in real-world play.
of experts have used information from lessons to make product recommendations
lessons built and counting
of experts say taking a lesson makes them more likely to recommend a product