StriVectin educates and engages influencers where it matters most.
GOAL
Increasing credible recommendations.
SOLUTION
StriVectin rewarded beauty expertise with insider content and exclusive access to its products. Sure enough, experts were 2x more likely to recommend the StriVectin brand after engagement.
152,600 BRAND CONVERSATIONS PER WEEK
That’s the number of times influencers talked with customers about StriVectin and their products as a result of the campaign. That’s a ton of conversations happening at the beauty counter.
240% INCREASE IN BRAND ENGAGEMENT IN JUST 15 DAYS
StriVectin overhauled their product education while creating an integrated marketing campaign. The result? Key beauty influencers becoming engaged and educated on their products in just over two weeks time.
RESULT
420% INCREASE IN HANDS-ON PRODUCT EXPERIENCE
By putting their products into the hands of these key influencers, StriVectin grew their number of associates with hands-on product experience by 420%.