The Power of Authentic Advocacy

The Power of Authentic Advocacy



A successful influencer strategy is no longer just about likes, follows, and affiliate sales. Most consumers can see right through inauthentic sponsored posts at this point. Instead, modern influencer strategies are successful when they efficiently engage all types of influencers and measure their impact on the brand’s awareness, sales, and/or content generation.

What you’ll learn:

  • Influencer or paid spokesperson?
  • How to collect better content
  • How to increase your return on investment

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